BRIEF 02 -

poster

cadbury favourites

THE ASK: Create a suite of 3 print ads for Cadbury Favourites.

PROPOSITION: There’s something for everyone in a box of Favourites.

INSIGHT: When everyone’s catered for, everyone can come together – regardless of their pre-existing grudges.

IDEA: Unlikely loves <3

COUPLE OF NOTES ON brief 02…

Comic strip featuring three panels with cartoon animals. The first panel shows a large, hairy monster with a smaller animal, both with hearts above them. The second panel depicts a cat and a mouse holding paws, smiling and surrounded by hearts. The third panel features a tall, slender bird and a fox-like animal, hugging with hearts above them.

I think Godzilla vs. Kong (2021) was a cinematic masterpiece.

You’re free to disagree, but remember: I studied film briefly in an undergraduate university course and thus have the absolute authority on this topic.

Please note I saw some horrific fan art when I tried to find reference images for these drawings. I’m not telling you what I googled, but credit to those truly creative individuals on DeviantArt. Deviant indeed…

SEE BRIEF 03 - TVC